Annual Appeal | Capital Campaign | Development Counsel
Development Program | Feasibility Study | Needs Analysis

Annual Appeal:
The bedrock of development - annual programs usually seek funds to assist with the operating budget of an organization, and specifically, identified items such as endowment.

• Identifies priorities within long range planning process
• Funds identified annual objectives
• Builds community through sharing

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Capital Campaign:
The capital campaign represents perhaps the most unique opportunity to tell your story in context of mission and vision, and invite broad participation in the very life of your organization, while meeting financial goals. Once a capital project (or projects) has been identified, a detailed plan of action to raise a targeted amount of money in a specific time frame is implemented.

• Spotlights planning priorities in context of mission and vision
• Embraces volunteers as storytellers and solicitors
• Calls for leadership commitment and broader participation

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Development Counsel:

• Assesses program and resources
• Mentors professionals and volunteers
• Workshops and leadership training

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Development Program:
Central to the development program is acceptance on the part of all governing bodies, as well as - administration, volunteers and staff, donors and friends - of a common philosophy and of common goals.

Only then can an organization describe its purpose effectively whether it be to itself or to its constituents. When such consensus has been achieved, each area of the organization can then add constructively to the desired progress.

• Integrates the strategic planning and fund raising processes
• Gathers leaders; cultivates ownership and support
• Promotes concept of stewardship to advance mission

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Feasibility Study:
A feasibility study tests the readiness of your constituency towards a philanthropic process. The study enables you to determine the fund raising potential relative to the funding objectives and cultivates leaders, volunteers and donors.

The feasibility study has nothing to do with the structural integrity of the building, layout, architecture or engineering - although some helpful data may evolve in these areas. Rather, it presents the project under consideration - the heart of the case statement - and the proposed campaign to fund the project (some or all). Our study consists of confidential interviews with a representation of identified leaders - those upon whom you will be depending for the success of the campaign.

The results of the study enable us to customize the campaign so that it addresses many different objectives and maximizes strengths while minimizing weaknesses. It enables us to involve the entire 'universe' - not just the 'same ole faces'. And it enables us to begin the educational process - teaching, informing, cultivating, identified leaders.

• Tests major campaign objectives and strategies
• Determines fund raising potential and campaign readiness
• Cultivates leadership, volunteers and donors

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Needs Analysis:
A process that presents an identified vision, against the backdrop of an organization's mission, and invites the input of its target market in accessing priorities.

• Identifies/validates proposed priorities
• Fosters ownership
• Strengthens communications

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